Eistechnikcenter GmbH
Embarking on the journey of relaunching the Eistechnik Center website was a thrilling and meticulous endeavor. Our mission was to breathe new life into the online presence of this renowned company while ensuring it perfectly aligned with their brand identity and business objectives. With a focus on detailed customization, we transformed their website into a sleek, user-friendly portal that serves as a comprehensive catalog of their extensive product range.
Here are the key customized developments we implemented:
Manual Product Addition:
We manually added every single product from the previous store to the new site. This was a meticulous process that involved ensuring every product detail was accurately transferred, including descriptions, specifications, and images. This careful attention to detail guaranteed that the new catalog mirrored the previous inventory perfectly, maintaining consistency and reliability for returning customers.
Catalog Mode Presentation:
Recognizing the client’s requirement to showcase their products without direct online sales, we configured the site to operate in catalog mode. This involved designing custom layouts to highlight product features and benefits, making it easy for potential customers to explore the offerings. This mode allowed for a clean and professional presentation, focusing on the visual appeal and detailed information of each product.
Category Listing and Filtering:
To enhance the user experience, we meticulously organized products into relevant categories. Additionally, we developed custom filtering options within certain categories to help users quickly find what they were looking for. These filters included attributes such as size, application, and technical specifications, which streamlined the navigation process and improved overall usability.
Content Organization:
Gathering content from various sources, we organized and structured it to create a cohesive and informative site. This involved integrating technical details, product benefits, and usage scenarios into the content. We also ensured that all information was up-to-date and accurately reflected the brand’s offerings, providing users with a reliable and informative resource.
The Result
This project was more than just a relaunch; it was a comprehensive revamp, integrating strategic customisations to enhance functionality and user engagement. The result is a dynamic, organised platform that effectively showcases the products of Eistechnik Center, providing users with an intuitive browsing experience. The combination of meticulous product entry, catalog presentation, organised content, and SEO optimisation has significantly enhanced the website’s performance and user satisfaction.
Sneak view from the project
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